By Lenny Stoute
She may look like the poster girl for sensitive indie chicks but Meghan Morrison is all that and a savvy business head. Which means her chances of survival are that much better that if she was a pure artiste and the lady is well aware of how it is.
As she says on her website:” Branded. I am now a commercial commodity; a product. Hard things to come to terms with as an artist whose music, regardless of its form, is meant to be the product, not the person. Today, however, the artists themselves are so salient in this industry (facebook, twitter, youtube, etc.) that the person creating the art also needs to be relate-able outside of their music in order for people to really pay attention”.
And pay attention they should to the work of this refugee from picture postcard St. Margaret’s’ Bay, a hoot’n’holler from Peggy’s Cove, now transplanted to the T.Dot, East Coast sensibilities intact.
Morrison made the traditional trek from the East Coast to Toronto in full dream chaser mode, but with a Masters in Health Sciences, a useful discipline in coping with the rigours of touring and keeping the voice in shape.