Joey Cee

Cover January 14, 2011

Joey Cee

The Hits Just Keep On Comin’ !

by Sandy Graham


When you first talk to Joey Cee, you are expecting the typical music business veteran voice; the one that tells you he has been in this for decades and isn’t quite sure or happy with the direction it is all going with music these days. Almost a bit of the grand ennui. What you are not expecting is the high energy, excited dialogue and music memories that this guy talks about; laughing while telling you great stories of Canada’s music legends, producers and radio gurus that Cee worked with while building his JCO empire. I can’t imagine what he was like as a young lad, selling The ‘Telly’ (Toronto Telegram) or The Star on downtown street corners. The delightful part of talking to this walking music encyclopedia was how great his stories are and how happy he is to tell them.


‘When I was a kid, around Grade 6 or 7, I developed the competitive edge, I loved the sales part but I loved the fact you got rewards with sales,’ Cee reflects. ‘I always won the top sales for chocolate bars, school incentives, things like that. I realized even back then that everyone is a salesman of some sort. We are always selling ourselves. I just happen to have made a great career out of it.’


The TV Audition

Music City Logo

Story:Keith Bradford


Never go to an audition with songs you don’t know that well. Always do songs you can do in your sleep. The camera doesn’t lie. It shows that you are nervous, or confident, and it has no mercy.

You may feel you have sung those songs a million times and you want to try something new but remember the audition staff more than likely has never heard you sing these songs.


Don’t get me wrong you have to stay on top of your game if you are gonna keep up. You have to learn all the new songs but unless you are 100% sure of yourself on a certain song than stay away from it on your audition.

Try to stay away from apologizing for having a sore throat or a cold. If you didn’t tell them they probably wouldn’t even have known. Now that you let the cat out of the bag they will be listening that much harder for imperfections.


If you are allowed 2 songs always do a fast one and a slow one. If you are having problems that day and one of your songs has a lot of range in it consider changing it to something less strenuous. It is better to hit the notes right on than go for a high note and crack.


Dress as if you were performing on stage . People listen with their eyes. TV especially is a visual form of entertainment.


Justin Bieber- Teenage World Domination

Cover January 7, 2011

Story:Lenny Stoute

He’s the reigning Prince Of Pop, a singin’, dancin’ Beatle bob wearing sixteen year old teen dream, music’s logical successor to Michael Jackson. How did a sweet kid from Stratford Ontario get like that?

Justin Drew Bieber,  born March 1 1994, is the biggest star spawned on YouTube to date, so it’s fitting that his discovery was a random thing. Happened to the kid from Stratford,Ontario when So So Def marketing exec Scooter Braun clicked on a Bieber video by accident and unknowingly unleashed the next Pop Idol of The Universe.. A blown away Braun flew to Canada and persuaded Bieber’s mom to allow the kid to fly with him to meet with r’n’b star Usher at the company’s Atlanta offices.

In short order Bieber was inked to Raymond Braun Media Group (RBMG), a joint venture between Braun and Usher, followed by a recording contract with Island Records . The high speed pace here is indicative of what is to come for an artist who will write an autobiography before his sixteenth year is out.

Verbal Slip-ups

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Story: Keith Bradford


As humans we rely very heavily on verbal communication as part of our daily routine.  We have all at one time or another tried to get a sentence out and flubbed our words and experienced what we call "tongue-tied."  


An interesting related phenomenon is that as a person we stumble on certain words that others have no difficulty with.  This also works in the opposite in that we may breeze right through certain words with proficiency and others may find those same words difficult if not impossible to say properly.  


An example of abuse is the words ‘conscious’ and ‘conscience’.  Now they both kind of sound alike but ‘conscious’ means to be aware of one's own existence, sensations, thoughts, while ‘conscience’ means the inner sense of what is right or wrong in one's conduct or motives, impelling one toward right action. 


 I don't expect every entertainer to become a linguist but if you are giving a presentation and are a little unsure of a certain word or two you are far better off replacing that word with one that means what you are trying to say but yet you know the meaning is correct.  The public doesn't really care if you use a 5-cent word or a $5.00 word.  


Toronto based music company creates website for worldwide socially conscious music

Just Songs Logo

Just Songs “Songs for Just Causes” is a Toronto based music company that is creating compilation good cause CDs for charitable use and has created a website showcasing some of the music in their catalogue. 


The website presents socially conscious music from all over the world and allows the listeners and visitors an opportunity to download a specific song, with the proceeds being donated to a charity of the artist’s choice.  


For those that do utilize retail download scenarios like iTunes it’s a great way to get some new music while at the same time donate to a good cause and support musical artists from across the world who believe in giving a little give back.


Songs themes range from War and Peace, Violence and Chaos to Inspirational and Environmental. There are songs addressing Women’s Issues, Political Perspectives as well as Commerce and Greed.


Musical genres range from melodic pop/rock songs to the avant-garde. There are Hip-Hop tracks, R&B tunes, World Beat rhythms and ambient-electronic dance tracks. There are folk songs and heavy hard rockers. There are songs that will make you laugh and songs that will make you cry. All in all there is something for every taste. 


The Publisher’s Message

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As Cashbox Canada moves into 2011 and the second year of its existence, we would like to thank our readers, advertisers, friends, curious browsers and music fans of all types for their support.


If there’s no audience there’s no show and over the last year, we’ve seen a 27% increase in our readership, which says we must be doing some things right.

In the coming year, we plan on building on those things, with the assistance of an expanded staff in the editorial and advertising departments.


In 2011 Cashbox Canada remains committed to bringing you the widest spectrum look at the Canadian music scene. Cashbox Canada is where you go not only for the big rah rah but for the music that flies below the radar. 


In 2011 we’re hoping we can count on your support both on the editorial and advertising fronts in helping Cashbox Canada carry out its mandate of support and encouragement for all types of Canadian music.


Happy New Year and all the best in 2011.


Bill Delingat Publisher/CEO

Sandy Graham Publisher/Editor in Chief

Lenny Stoute Editor


The Worthy Dozen 2

Cover Dec 31, 2010

 Story:Cashbox Canada


Here we go with The Worthy Dozen Part Two.


In no particular order, except that they all deserve the attention, here’s the second  six pack of twelve hearing-worthy Canadian albums whose release may have flown under your personal radar. 


Happy New Year 2011.



Kate & Anna McGarrigle


Outside Music

This collection of rarities and B-sides offers a dozen songs Kate and Anna recorded between 1973 and 1990 but never previously released or released in alternate versions. Arriving shortly after Kate passed on, this recording stands as fitting testimony to the sterling contributions the McGarrigles have made to Canadian music.

GPS-Get Professional Songs

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Story: Keith Bradford


I prefer to say that GPS stands for GET PROFESSIONAL SONGS instead of global positioning system.  You have worked hard getting a budget together, picking out your favourite recording studio, scheduled the best studio musicians you can get and the day of the session has arrived.  It is time to make those songs of yours shine.  


But what good is it to shine an old car that won't run?  Or to pour perfume on a pig?  The best producer in the world may be able to get you a mild hit with an inferior song but most likely these days he may not even be able to do that much.  There is an old saying, "A great song doesn't care who sings it."  It is no longer acceptable to have a good song to record.  Nowadays you must have GREAT songs.  


The competition for airplay and subsequent sales is more demanding now than it has ever been in the history of making records.  The only time it was any harder than it is right now was during World War II.  Get professional songs before spending your money. If you want any chance at all for success on your recordings it is imperative you find the best songs available.  


The Music Business, YA GOTTA LUV IT.

The Writing Is On The Wall

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By Keith Bradford


The old saying, "The writing is on the wall," of course does not refer to words written on a wall.  "The writing on the wall" (or "the handwriting on the wall" or "the writing's on the wall"), an idiom, is a portent of doom or misfortune. It originates in the Biblical book of Daniel—where supernatural writing foretells the demise of the Babylonian Empire. The phrase is widely used in language and literature.


Basically any gesture spoken or otherwise can be intended as a wake up call.  For example if your boss comes up to you this year and asks if you would like to play Santa Claus at the annual company Christmas party, then you might want to consider losing some weight.  In the music business if your band leader suggests lowering the key on certain songs in your repertoire, it is a pretty good indication that you are no longer hitting the high notes. Many times the recipient does not see these things as the writing on the wall but rather a slam or put down. 


If the engineer tells you at a recording session, "You might want to check your tuning," more often than not the musician will say I just checked it with  the tuner and it's fine.  You can't look up on the wall and see a bunch of writing giving you a blueprint for life but you can watch and listen for tell tale signs. 


The Worthy Dozen-Twelve Albums You May Have Missed But Shouldn’t

Cover Dec, 22, 2010

The Worthy Dozen-Twelve Albums You May Have Missed But Shouldn’t 

Story: Cashbox Canada


Even with all the gloom and doom emanating from the major and minor record companies, new music continues to be released in greater numbers than ever. Which means as sure as God made minor keys, that much worthwhile music gets buried under the torrent. Even with social networking and all, media attention and career breakthroughs come soonest to those allied with the major labels.


In no particular order, except that they all deserve the attention, here’s the first six pack of twelve hearing-worthy Canadian albums whose release may have flown under your personal radar.  The other six-pack arrives next week.


Don Graham

A Willing Heart  

Breakin’ Records


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